Gad Saad (; Arabic: جاد سعد; born 13 October 1964) is a Canadian marketing professor at the John Molson School of Business at Concordia University. He has argued for applying evolutionary psychology to marketing and consumer behaviour. He wrote a blog for Psychology Today and hosts a podcast titled "The Saad Truth". Early life and education. Saad was born in 1964 in Beirut, Lebanon, he is of Lebanese Jewish and Syrian Jewish ancestry. His family fled in October 1975 to Montreal, Quebec, Canada, to escape the Lebanese Civil War.
https://en.wikipedia.org/wiki/Gad_Saad
Gad Saad (; Arabic: جاد سعد; born 13 October 1964) is a Canadian marketing professor at the John Molson School of Business at Concordia University. He has argued for applying evolutionary psychology to marketing and consumer behaviour. He wrote a blog for Psychology Today and hosts a podcast titled "The Saad Truth". Early life and education. Saad was born in 1964 in Beirut, Lebanon, he is of Lebanese Jewish and Syrian Jewish ancestry. His family fled in October 1975 to Montreal, Quebec, Canada, to escape the Lebanese Civil War.
