Brittany Ferries is the trading name of the French shipping company, BAI Bretagne Angleterre Irlande S.A. founded in 1973 by Alexis Gourvennec, that operates a fleet of ferries and cruiseferries between France, England, Ireland, and Spain. History. BAI (Bretagne Angleterre Irlande) S.A. was founded by Alexis Gourvennec. Working with fellow Breton farmers, Gourvennec lobbied for improvements to Brittany's infrastructure, including better roads, telephone network, education and port access. By 1972 he had successfully secured funding and work to develop a deep-water port at Roscoff.
https://en.wikipedia.org/wiki/Brittany_Ferries