What Every Independent Artist Must Know About Music Marketing with Alex Brees

What Every Independent Artist Must Know About Music Marketing with Alex Brees

Tileyard The Secret Source · 2025-03-13
39:04

Join Alex Brees, founder of un:hurd, as he shares his incredible journey from a young musician to a visionary entrepreneur revolutionising the music industry. Discover how Alex leveraged data-driven insights to empower over 210,000 artists worldwide, providing them with the tools to market their music effectively and achieve success on their own terms.

In this episode of Tileyard The Secret Source , Alex discusses his early love for music, his time at Universal Music, the challenges of raising capital, and his transformative experience on Dragon's Den. Learn valuable lessons about entrepreneurship, using data for creative success, and the importance of personal motivation and resilience in building a groundbreaking tech platform.

Explore Alex's journey from homemade drum kits to DJing in Birmingham and how un:hurd is helping artists harness data for marketing success. Gain insights into his experiences at Universal Music and the lessons learned from navigating the corporate world. Hear how he overcame fears and built momentum on Dragon’s Den, and discover valuable tips for artists looking to prepare for promotional success.

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This episode was recorded at TYX Studios, the home of world-class recording and creativity at Tileyard London. Explore more at https://tyxstudios.com/.

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Step into the world of creativity at Tileyard, Europe’s largest creative community. Hosted by our CEO Nick Keynes, The Secret Source brings you the disruptors, the innovators, and the tastemakers shaping the music industry.

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