64 | People Are Selfish: The #1 Psychology Hack to Build an Obsession-Worthy Brand
Wanna build a brand your audience is obsessed with?
I’m talking about creating a level of connection where consuming your content becomes part of their daily routine, and jumping into your offers feels like a no-brainer because they simply can’t get enough of you.
If you want this, you’ve got to tap into one key piece of human psychology—people are inherently selfish.
In this episode, I dive into:
Why embracing the idea of being "selfish" is actually the key to making your audience crave your content.
How to leverage this psychological hack to ethically sell your high-ticket offers.
My 3-step framework for attracting and signing multiple 4-figure clients with ease, right in the DMs.
Ready to turn your content into a client magnet? Tune in!
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Come say hi on Instagram @byxindi or on TikTok @byxindi.
If you resonate with this episode, here's are 3 ways to get my brains on your brand...
Content Accelerator Intensive - My 60-min laser coaching intensive to help you uncover and plug your biggest gap so we can start building momentum in your business ASAP.
Aligned Messaging Accelerator - My 1:1 offer based on my signature AMA method that has helped my clients hit multiple 5-fig months
A Day in the Mind - My free Telegram group where I share audio training on building a magnetic brand.
The Messaging Edit
An audio community for small business owners and personal brands looking to scale their brand, build their authority as a thought leader and magnetise dream connections into their community.
- No. of episodes: 69
- Latest episode: 2025-05-17
- Business Entrepreneurship
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