
Aron Cody Boucher - Navigating the AI minefield
What pitfalls do businesses need to avoid when devising their AI strategy?In this episode, we hear from Aron Cody Boucher, founder of the Marketing Foundry consultancy and a seasoned fractional CMO.
With senior marketing experience at OnBuy and Sea Salt, Aron shares his insights into the risks AI presents to businesses—and why these risks must be carefully managed.
The Marketing & AI Podcast: The MAP
‘The Marketing and AI Podcast: 'The MAP’ will help marketers navigate the new World driven by Artificial Intelligence. We believe AI will liberate marketers from time-consuming drudgery, freeing us to focus on the inspirational strategic and creative work that matters.
In 'The MAP,' we’ll talk with senior marketers already working with AI, to explore how it is transforming their work, their roles and their lives.
Because together, as a marketing community, we’ve got this.