🔑 The Missing Key to Attracting Clients: Messaging 101 | Ep.47

In today’s episode of The Life-First Coaching Business Podcast, I dive into the power of messaging—what it really means, why it matters, and how to make yours stand out. If you're a coach who’s planning, building or growing your purpose-led business, this episode will help you clarify what you do, who you help, and how to communicate it in a way that truly connects and converts.

In This Episode, I Cover:

✨ What messaging actually is (and what it’s not)
✨ Why it matters more than you think
✨ How to craft messaging that does the heavy lifting in your business
✨ Her signature ACES messaging method that takes someone from stranger to client

Key Learning Outcomes:

— Why potent messaging is the real driver of client attraction
— The 4 pillars your business foundations need before messaging can truly work
— The difference between "vanilla" messaging and messaging that connects + converts
— How my ACES Framework guides your dream clients from scrolling to signing up

Timestamps:

00:00 Introduction: The Power of Messaging in Coaching

01:07 Understanding the Importance of Messaging

03:02 The Four Pillars of Business Foundations

04:30 The Ever-Evolving Nature of Messaging

05:12 Introducing the ACEs Framework

08:52 Signs Your Messaging Isn't Working

11:08 Crafting Potent Messaging

13:44 Actionable Tips for Effective Messaging

16:57 Conclusion and How to Get Support

Links and Resources:

FREE 1-page Client Attraction Blueprint and Mini TrainingThe Life-first Coaches Launch Plan Live Group Coaching ProgramInstagramWebsite

Grab your FREE 1 Page Client Attraction Blueprint & Mini Training HERE

This is The Life-first Coaching Business Podcast, brought to you by fellow solopreneur and business coach Leonie. Find me on Instagram @leonie.businesscoach or learn more at www.leoniebusinesscoach.com

If you enjoyed this episode please Subscribe & if you can take a moment to leave a review it would mean the world! 🧡

The Life-first Coaching Business Podcast

The Life-First Coaching Business Podcast is your go-to resource for ambitious wellness and life coaches who are ready to build a thriving, freedom-focused coaching business Leonie - Business Coach for Life-first Coaches. 

This podcast delivers actionable tips on the strategies, systems and the mindset you need to help you create a profitable coaching business that supports your life—without burnout or overwhelm.

Tune in each week for episodes on niching down, standing out in a crowded market, and mastering authentic fear-free selling, all while embracing a focused less-is-more approach to your business growth. 

Whether you're a new coach or ready to level up, tune in for tips and advice on turning your passion into a purpose-fueled, life-first coaching business.

Follow Leonie on Instagram at @leonie.businesscoach for more tips, tools, and inspiration on creating a business that lights you up.

• No. of episodes: 42
• Latest episode: 2025-04-29
• Business Entrepreneurship Marketing

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