How Bosch Helped Robert Wickens Get Back to Racing - Brooke Bond
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Robert Wickens’ return to racing was nothing short of incredible—and behind it was a groundbreaking piece of tech built by Bosch.
In this episode of Creative Drive, we sit down with Brooke Bond, Operations & Marketing Lead at Bosch Motorsport North America, to talk about how their team developed tech that helped Wickens get back on track after his life-changing accident at the 2018 Pocono 500.
The engineering challenges behind the projectBosch's role in performance and enthusiast car cultureHow Bosch is connects with the future generation.
This is a powerful conversation about innovation, inclusion, and the soul of motorsport—you won’t want to miss it.
The Creative Drive is a podcast hosted by RACER's Creator Network President Taro Koki, dedicated to exploring the world of creativity within the automotive industry. Each episode features conversations with a diverse range of creatives, including YouTubers, directors, authors, designers, builders, and photographers, as well as industry journalists and creator economy experts. Together, we delve into what drives these creators, how they got started, their creative process, their inspirations, and their insights on building an audience in today’s digital landscape. From stories of success to overcoming setbacks, The Creative Drive offers listeners a candid look into the minds of automotive creators and their journeys.
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The Creative Drive
The Creative Drive is a podcast hosted by Racer’s Creator Network President Taro Koki, dedicated to exploring the world of creativity within the automotive industry. Each episode features conversations with a diverse range of creatives, including YouTubers, directors, authors, designers, builders, and photographers, as well as industry journalists and creator economy experts. Together, we delve into what drives these creators, how they got started, their creative process, their inspirations, and their insights on building an audience in today’s digital landscape. From stories of success to overcoming setbacks, The Creative Drive offers listeners a candid look into the minds of automotive creators and their journeys.
- No. of episodes: 22
- Latest episode: 2025-04-29
- Business Leisure Automotive Marketing
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