How to Use Long-Form Content to Fuel Your Social Media
In this episode, Helen discusses the power of long form content as a tool for enhancing social media presence. She emphasizes how repurposing content can save time and maintain consistency across platforms. Helen provides practical tips for transforming long form content into engaging social media posts, ensuring that audiences remain connected and informed. The conversation concludes with a call to action for listeners to leverage their existing content for greater visibility.
Long form content is a shortcut to social media consistency.Repurposing content saves time and reduces stress.Each key insight from long form content can become a social media post.Use headings from long form content as standalone post ideas.Engage your audience with polls based on FAQs.Summarize long form content in reels or stories.Drive traffic back to original content with teaser posts.Repetition of messages across formats is beneficial.Different formats cater to different audience preferences.Consistency positions you as a go-to expert in your field.Join in with my Five Day Instagram Stories challenge for only £10 - learn how brilliant Stories are for your reach andengagement and why you should be using them for your business. If you love a set of instructions, this challenge is for you!
Need one of my content power hours?Great! We can chat about all things content or get really specific to your business and plan out some content ideas to get you unstuck. The hour is yours to do with what you will!
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The Content Spark Podcast
Welcome to The Content Spark Podcast - the show that helps business owners find confidence and ease in social media and content creation! Hosted by Helen Bowman, each short episode is packed with no-fuss, practical tips to grow your online presence, connect with your audience, and take the stress out of posting. From social media to blogging and newsletters, The Content Spark Podcast gives you the tools to show up authentically and consistently.
Ready to spark your content strategy? Hit play!
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