Brand Management

Brand Management

The Cambridge Marketing Podcast · 2025-05-16
27:25

In this episode, brand expert Anushree Deshpande discusses brand management for small businesses, emphasising consistency, authenticity, and values.

She shares solopreneur insights, the power of tone of voice, and building trust through clear, strategic brand expression across all touch points.

It's a must-listen for anyone involved in the day-to-day running of a business and, of course, working in marketing.

The Cambridge Marketing Podcast

The Cambridge Marketing Podcast offers unrivalled insight into all aspects of marketing, with detailed and informed expertise and analysis from weekly guests on a range of different subjects. A must-listen for anyone working in the industry or currently engaged in a marketing qualification.

Where can you listen?

Apple Podcasts Logo Spotify Logo Podtail Logo Google Podcasts Logo RSS

Episodes