Meet the Artist Running a $2M Online Business
🔗 FREE Customer Avatar Course: Email me at [email protected] with "Customer Avatar" in the subject line and I'll send you our client-only course to help you understand your audience better.
In this episode, I chat with Florence who built a $2M art course business from scratch. She shares her fascinating journey from being "just an intermediate" artist to creating nearly 200 courses and a membership bringing in $80K monthly.
We dive into her Facebook ad strategy (spending $50K to make $55K in front-end sales), why her $150/month membership works so well, and how she discovered that "charging more gets you better customers." Florence is refreshingly honest about the struggles, sharing that "when something works is the worst moment to go take a vacation" and how she tests everything constantly. If you're building a course business or thinking about adding a membership, you don't want to miss this one.
🔗 Check out Florence's website at https://www.wealthierartist.com/free-teach-online-training
The Art of Selling Online Courses
The Art of Selling Online Courses is all about online courses.
The goal of this podcast is to share winning strategies and secret hacks from top performers in the online course industry. We are interviewing successful business owners, asking them questions on how they got to the point where they are right now, and checking how their ideas can help you improve your online course!
- No. of episodes: 175
- Latest episode: 2025-05-08
- Business Entrepreneurship Marketing
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