High Performance + No Culture = Burnout | Tech Salescraft with Pete Blackhurst, VP Revenue– International, Trackforce Valiant

Welcome back to another episode of Tech Salescraft. Today, James is joined by the incredible Pete Blackhurst, Vice President Revenue, International at Trackforce Valiant.

Pete has an extensive career in sales– mainly in the Saas space– and from this, he has put together a methodology around how he brings valuable culture into an organisation.

The pair discuss the key points of a typical onboarding process and how many employers miss crucial opportunities to get the best out of the candidate.

Pete states, "there’s a certain trait that I look at; of course, drive is one and coachability and passion."

From sharing the '5 common goals' methodology, to building a culture of continuous learning, Pete provides a wide range of anecdotes and ideas that all sales leaders can– and should– learn from.

Tech Salescraft is powered by North Starr, global leaders in technology sales recruitment. For more episodes or recruitment advice, please visit our website at www.thenorthstarr.com.

Welcome to Tech Salescraft, hosted by James Hounslow, CEO at North Starr. Driven to deliver and showcase excellence, the team at North Starr are ecstatic to be bringing you industry experts from across the technology sales world. Tech Salescraft hosts exclusive insights from leaders across the community. Whether it be exploring success journeys, culture and innovation, or challenges in an ever-changing landscape, this series will bring you the voices and opinions from some of the most exceptional minds in the industry.

• No. of episodes: 166
• Latest episode: 2025-04-15
• Business Entrepreneurship

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