What is the Gen Z gold rush?

In this episode, Lucy and Holly ask why a new generation of investors is turning to one of the world’s oldest assets: gold. Joined by Brian Byrnes from Moneybox, together they unpack gold’s historical role in the economy, its incredible performance, and how it compares to trendier assets like Bitcoin and tech stocks. Is gold still relevant in a digital-first world? Why are younger investors increasingly drawn to it? And does it have any downsides? Plus, we hear from young financial coach Laura Ann Moore, on how it fits into our own long-term investment plan.

Guest: Brian Byrnes, Head of Personal Finance at Moneybox

Contact: Lucy and Holly at: [email protected]

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The Story: the flagship podcast from The Times and Sunday Times. One remarkable story, told in depth, each day.

Hosts Manveen Rana and Luke Jones take you to the heart of the story you need to know with exclusive reports and investigations.

Discover the story behind the story with world-class journalism from The Times and Sunday Times.

The Story is available at the start of your day from Monday to Friday, with bonus ‘Inside the Newsroom’ episodes every Saturday for Times subscribers, available by connecting your subscription via Apple Podcasts.

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• No. of episodes: 1,516
• Latest episode: 2025-06-27
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