Building a Brand That Doesn’t Burn You Out - with Cire Deacon

Building a Brand That Doesn’t Burn You Out - with Cire Deacon

Rewire and Thrive · 2025-05-08

How to design a business that honours your role as a parent.

In this episode, I’m joined by Cire (pronounced Kiri) - brand designer, creative founder, and mum of two - who’s built a business that has evolved beautifully around her life as a parent. She partners with female founders to create unforgettable brands.

Inside this conversation:
🌊 How Cire reshaped her design studio after becoming a mum
🌊 Why your brand needs more of the authentic you
🌊 Cornish life: post school beach walks, surfing and village life
🌊 How the heck we figure out what are hobbies are as mums + grieving stages of motherhood
🌊 How the value-aligned branding can really help to attract dream clients

If you’re dreaming of more freedom in your work - or rethinking how your business can support your life, not the other way around - this one’s full of honest, thoughtful reflections.

Cire’s Links:
💻 Join the Build Your Own Brand Waitlist
🌐 Visit the Octarine Design website
📸 Follow on Instagram: @octarinedesign

Laura’s Links:
📲 Find Everything Here
📲 Instagram: @themindfulgeneration
📲 Connect on LinkedIn

Rewire and Thrive

Transform your mind, break cycles, and reclaim your power for a life of purpose and freedom. Inspiring conversations and healing hypnosis for busy mums 🧡 

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