36: Tending, Not Tactics: A Regenerative Approach to Growing Your Business

36: Tending, Not Tactics: A Regenerative Approach to Growing Your Business

Regenerative Worklife | purpose, sustainability, career, climate change, community, nature · 2025-05-28
11:39

Today’s episode begins in a rain-soaked woodland, the first drops falling after weeks of dryness. It’s a moment of relief—for the land and for me. Just after finishing a wild coaching session with a client, I’m walking among the trees, reflecting on a question that’s been showing up for both of us:

What do you do when you’re doing all the right things in your business, but the results just aren’t showing up?

In this episode, I share a simple but powerful metaphor that helped us both: tending a vegetable garden. When we’re building something regenerative—whether it’s a business, a creative offering, or a career—we can plant, water, weed, and enrich the soil. But we cannot force the vegetables to grow on demand.

I explore:

Why trying to force results in your business often leads us back to extractive, manipulative tactics

How capitalism teaches us to equate effort with immediate outcomes—and why that mindset doesn’t hold up in regenerative work

The importance of patience, faith, and trusting the invisible growth happening beneath the surface

How to focus on what you can do: planting seeds (like offers and invitations), tending relationships, and nurturing your creative ecosystem

If you're in a season of slow or invisible growth, this episode is your invitation to step back, breathe, and trust in your garden. You are doing more than you know. And with time, the results will come.

Email me at [email protected] to book your own wild coaching session, or check for availability updates on my Instagram.

Next steps:

Book a Discovery Call to learn more about Regenerative Career Coaching

Subscribe to my email for weekly guidance to help you quit corporate and build a successful regenerative career.

Visit the website: https://www.regenerativeworklife.com/

Listen to related episodes:

EP34: The most JOYFUL conversation about marketing I've ever had! (Interview with Natalia Sanyal)

EP28: Five Reasons Why You Should INVEST in RADICAL Career Change

EP23: Crafting a Resilient Ecosystem for Meaningful Work (Regenerative Sticking Point with Sara)


Hosted by Ausha. See ausha.co/privacy-policy for more information.

Regenerative Worklife | purpose, sustainability, career, climate change, community, nature


Is work sucking the life out of you because it doesn’t align with your values?
Do you feel stuck between wanting a purposeful career and having to make money?
Afraid that if you invest in your regenerative ideas, it might all be a spectacular failure?

You are not alone! This podcast will empower you to make a significant positive contribution, quit corporate life, and find purposeful work that actually makes a difference in the world—work that brings you variety, flexibility, energy, and excitement!

I’m Alisa Murphy, a Regenerative Career and Business Mentor. My own career has been full of twists and turns but always led by purpose, and I’ve been the primary earner for my family along the way.

After selling a successful business in the climate tech sector, I was ready for a new chapter. I yearned for a deeper connection with the natural world but couldn’t see how to connect that with my skills or turn it into a viable business.

So, I embarked on a journey of self-discovery. I let myself play and trusted my curiosity. I spent as much time as possible in nature and worked hard to disentangle myself from the corporate conditioning that told me I was losing my way.

Through this process, I remembered who I was and reconnected with the things that truly mattered. I uncovered the most important threads of my life and finally understood how to weave them together into the joyful, satisfying work I do today—helping you take the same journey!

If you are ready to choose a purposeful career, want to build a business with genuine impact, and feel called to contribute to a regenerative future, you’re in the right place, my friend.

This podcast will show you how to build a solid transition plan and choose a viable niche so that you don’t have to stress about paying the bills. It will help you make decisions with confidence, find your focus, and navigate challenges with clarity.

Pop me in your ears, step out into nature, it’s time to roll up our sleeves together and get to regenerative work!

Visit the website: www.regenerativeworklife.com
Email me: [email protected]

Hosted by Ausha. See ausha.co/privacy-policy for more information.

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