From Invisible to Everywhere: How Smart HR Consultants Repurpose Their Content

💡 Struggling to market your HR consultancy without burning out?

This week on the podcast, I’m joined by the brilliant Shelly Terry to talk about something every HR consultant needs to know: How to repurpose your long-form content effectively. 🎙️✨

Here’s what you’ll discover:
👉 How to do more marketing with less effort.
👉 Why long-form content is your secret weapon to standing out.
👉 Five creative ways to repurpose content for every learning style.
👉 How to stop feeling overwhelmed by social media—and focus on what actually works.
👉 The one simple thing you need to do for the best ROI.

So whether you’re already creating long-form content or you’re just getting started, this episode is packed with actionable tips to save you time and boost your results. 🔥

🎧 Tune in now to learn how to make your content work harder for you.

Timestamps:

0:00 - Introduction to Content Repurposing1:48 - Defining Long Form Content3:04 - Importance of Long Form Content5:45 - Benefits of Long Form Content for Businesses11:15 - Strategies for Repurposing Content12:30 - Manual vs Tools for Repurposing19:17 - Content Pillars for Strategy25:35 - Tips for Effective Content Repurposing30:07 - Commitment to Consistent Content Creation

Want My Help to Build Your £70K+ HR Consultancy?

1️⃣ Grab a copy of my book – The Complete Guide to Building a £70K HR Consultancy – and discover how to get every lead and client you need.

2️⃣ Apply to Join The Fastlane Formula – so we can work together 1-to-1 to get you earning £70K+ faster (and easier) than going it alone.

Hey, there! 

Welcome to the Marketing Made Easy for HR Consultants Podcast hosted by Nick Poninski. 

This show is here to help you get control of your HR Consultancy by helping you build a business that earns £70K or more.

So if you want to discover the tips and tactics to generate a pipeline of perfect-fit, high-paying clients without expensive ads... time-consuming social media... or monotonous networking meetings...

Then this is the show for you, my friend - so strap yourself in.

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New episodes every Wednesday.

Find out more at www.theinfluentialconsultant.co.uk

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To support the show please leave a review at: 

https://www.podchaser.com/podcasts/marketing-made-easy-for-hr-con-5606732 

• No. of episodes: 80
• Latest episode: 2025-05-21
• Education Business How To Marketing

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