
Impactful Experiences: Transforming Tourism with Purpose
Welcome to the third series of 'Leading Tourism's Transition,' in partnership with Holibob! Join host Nick Hall and co-host for this series, Craig Everett, Co-Founder and CEO of Holibob. Together, they explore the importance of bookable experiences in today's tourism ecosystem. In this episode, they discuss sustainability in tourism with key industry players Annakaisa Ojala, Independent Consultant, Patrick Melchior from the Aruba Tourism Authority and Sara King from Intrepid Travel. Learn about the challenges and opportunities in creating sustainable, bookable experiences and how technology plays a critical role in shaping the future of travel. Tune in for insights on responsible tourism, driving demand and managing tourism pressures. Don't miss this engaging conversation on transforming tourism with purpose!
00:00 Introduction and Series Overview
00:51 Meet Holibob: Mission and Vision
02:05 Today's Topic: Sustainability in Tourism
02:37 Guest Introductions
05:05 Deep Dive: Sustainable Tourism Practices
10:09 Challenges and Opportunities in Sustainable Tourism
23:21 Technology's Role in Sustainable Tourism
29:38 Balancing Commercial Goals with Sustainability
31:59 Data and Technology in Managing Tourism
41:35 Future of Sustainable Tourism
44:38 Conclusion and Final Thoughts
Leading Tourism's Transition
This podcast series by the Digital Tourism Think Tank tackles some of the major shifts happening in tourism right now, through the lens of experts across our industry. Released in a set of different series, each will tackle a different critical shift, starting with the shift to the need for data to drive our sustainability efforts.
- No. of episodes: 11
- Latest episode: 2025-05-26
- Business