13 ways to scale your short-term rental business!

13 ways to scale your short-term rental business!

Host Planet · 2025-04-29
22:49

Keen to grow your short-term rental inventory? This is the episode for you!

Brooke Pfautz from Vintory shares 13 ways to scale your vacation rental business during today's Host Planet Bitesize, sponsored by Hostfully.

Key takeaways:

• Be front of mind when building a vacation rental business – billboarding is key.

• Facebook groups and community micro sites are very effective tools for generating business.

• Give before you get – understand human psychology.

0:00 Episode starts

1:40 Organise a homeowner appreciation event

2:42 Sign people up for a magazine subscription

3:59 Offer a home watch service

4:51 Check out Comparent

6:28 Build a Facebook group

7:49 Send personalised gifts

10:02 Partner with realtors – give before you get

12:23 Work on your Google business profile

13:29 Utilise branded vehicles

15:06 Create community micro sites

16:59 Share some free education

18:19 Find underperforming properties

20:32 Check out Vintory

Need a great PMS or digital guidebook? Give Hostfully a try: https://get.hostfully.com/46p7pafubra1

Host Planet: https://www.hostplanet.club/

James Varley: https://www.linkedin.com/in/jdsvarley/

Brooke Pfautz: https://www.linkedin.com/in/brookepfautz/

Vintory: https://www.vintory.com/

Episode to check next:

How holiday let owners can support local businesses: https://www.youtube.com/watch?v=2_FLrxQIGmw

Host Planet Bitesize is presented by James Varley, a holiday let investor and property manager who is also the Founder of Host Planet. Before founding Host Planet, James spent 20 years in the media, including a decade leading corporate communications for the FIFA World Cup Qatar 2022.

Contact the show: [email protected]

#HostPlanet #HostPlanetPodcast #HostPlanetBitesize #ShortTermRentals #VacationRentals #HolidayLets #Airbnb #BookDirect #PropertyManagement #PropertyInvestment #BookingCom #Vrbo #BrookePfautz #Vintory

Host Planet

Welcome to Host Planet – the go-to podcast for short-term rental hosts, property managers, and industry professionals. Each episode, we dive deep into the latest trends, expert insights, and real-world strategies shaping the short-term rental market. Join James Varley and leading voices from across the industry as they share game-changing advice on revenue management, guest experience, direct bookings, tech innovations, and more. Whether you're a seasoned operator or just starting out, Host Planet is your ultimate resource for short-term rental knowledge.

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