Breaking Down TikTok’s Caveman Skincare Trend, REN Skincare’s Closure, and IPSY’s 2025 Beauty Report

Gloss Angeles · 2025-05-13

22:22

First: if you want to try the viral SickScience ShapeShift Serum, use this link and code GLOSS15 for 15% off your order! Second, we filmed this before there were images found of Tia Zakher with her skin condition before her TikTok fame, disproving the clay mask theory. We decided to air the convo anyway, acknowledging the discussion has been disproved.

This week on Gloss Angeles: Is TikTok’s viral caveman skincare trend just rage bait? We break down Tia Zakher’s no-product routine. We decided to air this anyway.] Plus, we say goodbye to clean beauty pioneer REN Skincare and put Kirbie’s trend knowledge to the test in a new round of Data Girl, using insights from IPSY’s 2025 Beauty Discovery Report.

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Gloss Angeles

Co-hosts and longtime beauty journalists Kirbie Johnson and Sara Tan give their perspective on all things makeup, skincare, and wellness at the intersection of pop culture and entertainment. Experts in the field and friends IRL, they pull back the curtain on trends, treatments and popular products — all the things you're likely searching or watching on TikTok. (They'd know — they've spent 10 years creating and optimizing editorial content for mainstream digital beauty publishers.) Tuesday episodes reveal the most notable beauty headlines with informed takes while Friday episodes feature guests from experts in the industry to celebrity spokespeople, including Hailey Bieber, Halsey, Selena Gomez; Dr. Jason Diamond, Danessa Myricks, Mario Dedivanovic, The Lipstick Lesbians and more.

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