How To Rank in Google's AI Mode

How To Rank in Google's AI Mode

The Digital Marketing Podcast by Exposure Ninja · 2025-06-09
22:09

Google's AI mode represents the biggest shift in search for 20 years, and traditional SEO tactics simply aren't enough anymore.

In this episode, I break down exclusive internal training from our team, revealing exactly how to get visibility in AI-powered search.

Key insights covered:

Why branded web mentions are the strongest correlation factor for AI search visibility (backed by a new Ahrefs data)How AI tools form brand associations through "embeddings" and learned patternsThe fundamental difference between algorithmic ranking and AI recommendationsReal examples: from KitKat's embedded associations to The Ordinary's skincare dominanceWhy generic, top-funnel content is becoming worthless in the AI era

Whether you're seeing declining search visibility or planning for the future, this episode provides a practical roadmap for adapting your marketing strategy to the age of AI search.

Get the show notes:

https://exposureninja.com/podcast/357/

Listen to these episodes next:

How To Rank in ChatGPT

https://exposureninja.com/podcast/348/

How To Rank in Perplexity

https://exposureninja.com/podcast/349/

How SEO Works in 2025

https://exposureninja.com/podcast/346/

The Digital Marketing Podcast by Exposure Ninja

Learn powerful and profitable high-ROI marketing tips from Tim Cameron-Kitchen, founder of the relentlessly high-impact digital marketing agency, Exposure Ninja.

Visit https://exposureninja.com/podcast for show notes and links.

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