Ep 18: Crafting the Future: The Power of Vision in Service Design
In this episode of CXD, Oliver King addresses the 'Challenge of Vision'and its pivotal role in service design within the digital age. Learn why astrong, clear vision is critical for organisations to innovate, adapt, and leadin their industries. Explore the signs that a company might lack this visionand the consequences of this absence on growth, culture, and customersatisfaction.
Oliver discusses how a compelling vision can unify teams, streamlinedecision-making, and drive creativity. He outlines design-led strategies fromEngine's book, 'Customer Driven Transformation', for developing andimplementing this vision, ensuring that services are not only efficient andbeautiful but also resonate deeply with customers.
Stay tuned to CXD for actionable insights into how a well-defined visioncan transform your organisation's approach, foster innovation, and build arobust path toward customer-centricity.
Find links below to download a free chapter of the book, purchase'Customer Driven Transformation', and more.
CXD: Customer Experience Design
Welcome to CXD: Customer Experience Design, a podcast by Engine Service Design. We chat with design and customer experience leaders who blend people, tech, and environments to craft services, exceptional experiences, and remarkable destinations. Our talks dive into tackling challenges of innovation and sharing actionable advice and inspiring lessons.
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