Stop Hiding, Start Selling: With Hayden Burgess

Stop Hiding, Start Selling: With Hayden Burgess

Building your Brand · 2025-03-19
44:15

In this episode, I chat with Hayden Burgess, a business coach who mentors creatives who know what they love to do but need help selling and growing their businesses.

I love delving into marketing, so this was a really interesting chat and I came away from it feeling inspired and ready to market myself!

Key Takeaways:

Having good business acumen is crucial for creatives, sometimes even more so than just being good at their craft. Many creatives are resistant to marketing themselves, but it’s a necessary skill for business growth. Consistent effort and showing up are key to building a successful business. Reframing self-promotion as a way to help potential clients can make it feel less icky. Getting comfortable with discomfort is crucial for growth in business.

Episode Highlights:

02:44 Marketing Strategies for Designers

09:16 Balancing Client Work and Self-Promotion

21:40 Leveraging Skills and Networks

28:32 Overcoming the Fear of Judgement

36:25 Should You Display Pricing on Your Website?

About the Guest:

Hayden Burgess is a business coach who mentors and coaches creatives.

Instagram: instagram.com/haydenphypic

Website: www.pitchr.biz

The Kult Method: https://www.creativesuccessblueprint.com

Mentioned in the Episode:

Adam Vicarel Threads Carol Dweck, author of "Mindset" Ask Method Bob Proctor, author James Barnard on Building Your Brand

I would love to hear what you think of this episode, so please do let me know on Instagram where I'm @‌lizmmosley or @‌buildingyourbrandpodcast and I hope you enjoy the episode!

This episode was written and recorded by me and produced by Lucy Lucraft (http://lucylucraft.co.uk)

If you enjoyed this episode please leave a 5* rating and review!

Building your Brand

Graphic Designer Liz Mosley wants all you small business owners to build businesses that you LOVE and feel confident about promoting. Through her decade of branding and design experience and with the help of her guests, she shares top tips to take the fear out of selling and building your brand.

Produced by: Lucy Lucraft (Instagram @lucylucraft
Cover illustration: Matt Joyce (Instagram @mattjoyce_illustrator)

Where can you listen?

Apple Podcasts Logo Podtail Logo Google Podcasts Logo RSS

Episodes